Dr. Osman Khan, has over fifteen years of experience working with companies to improve their business performance. His main areas of expertise are in Customer Experience Management, Customer Loyalty and Satisfaction, Leadership, Strategic Management, Emotional Attachment, B2B Marketing, Social Media and Strategic Marketing. He has worked with numerous companies across the globe as a consultant, trainer, researcher and as a member of the marketing team. His past experience include working as a Marketing Director at a high-tech IT firm, consulting for multinational mobile operators from Europe and the Middle East, as well as helping firms within the UK and USA in improving customer loyalty, increasing sales, and reassessing strategic marketing goals.
Osman has an MBA, and a PhD in Marketing (Bradford). He has worked as the Director of MBA Programmes at the Royal Docks Business School, at the University of East London. Dr. Khan has also taught at the Kennedy School of Government at Harvard University and at the School of Management at the University of Bradford. He has recently published four books on CEM, and Customer Loyalty at the European Centre for Best Practice Management. His latest book is titled, “Getting Customers to Love your Brand” and is available on Amazon. Dr Khan has served on the Judging panel for the UK Customer Experience Award, Customer Service Training Award (UK) and the Theme Park & Visitor Attraction Award (UK). Moreover, he is actively engaged in conducting research and consulting work in the areas of CEM and Emotional Loyalty Management. He is on the editorial board of four international journals, as well as on the board of directors of three international firms.